Opening Ceremony of Armacell’s ArmaLive Training Centre in Singapore

Armacell, a global leader in flexible foam for the equipment insulation market and a leading provider of engineered foams, officially opened its ArmaLive Training Centre on last Friday.

ArmaLive provides a unique customer experience and training centre set up to help industry stakeholders see how Armacell’s solutions compare with other materials. It will also enable installers, contractors and engineers to gain a better understanding of insulation and learn about best practices to reduce waste, shorten installation times and achieve professionally-installed systems with reliable performance. The opening ceremony was attended by Patrick Mathieu, President & CEO, and Malte Witt, Vice President EMEA & Chief Marketing Officer of the Armacell Group.

According to a report by McKinsey, insulation is the most effective and least expensive method of reducing CO2 emissions. Armacell places significant emphasis on educating participants to be conscientious about installation quality because the reliability and effectiveness of an insulation system is affected by the material and installation workmanship. This includes steps such as pre-installation planning, optimal installation techniques and ongoing process controls.

“Our goals for ArmaLive are to help customers achieve energy efficiency by adopting the right insulation solutions and upskill insulation installers to drive professionalism, workmanship and industry competitiveness. We are the only solutions provider to invest in this area globally, and ArmaLive is a testament to our commitment and capabilities,” says Liam Douglas, Vice President, APAC, Armacell.